The name "Emma Tupa" hand written in script.

Accomplished  senior operator. Dynamic & thoughtful leader.

Emma has 10+ years experience in blockchain & digital assets, healthcare, and martech across fast-growing startups and corporate environments.

Emma lives in New York City with her husband and their maltipoo, Finn. Her current favorite way to start the day is a cup of hot coffee and then a run along the Hudson River.

Emma lives in New York City with her husband and their maltipoo, Finn.

Navigator of the complex.

Proven ability to deliver successful projects, events & campaigns while navigating highly regulated and nuanced industries.

Savvy prioritizer.

Agnostic of company size and available resources, Emma is capable of ruthless prioritization to deliver the highest-impact results.

Executive operator.

Connecting priorities, people and information, Emma brings structure, judgement and momentum to executive & CEO offices.

Strategist & executor.

Senior operator with depth across communications, marketing and executive operations.

NYC based, globally available.

“She brings confidence, expertise and a collaborative approach wherever she goes.”

Located in NYC. Globally available.

Real

01

Led the product marketing strategy for PayPal USD, growing the asset from $0 to $1 billion in just over one year.

02

Strategic operator and currently the Chief of Staff to the CEO & Co-Founder and the Head of Strategy at Paxos.

03

Launched nearly 30 product marketing campaigns for CoSchedule, a leading marketing & content platform.

04

Executed C-suite  presence at some of the most prestigious events in the world including Davos and Allen & Co. and marquee events in financial services including Token2049, Money 20/20 and Singapore Fintech Festival.

05

Built a product marketing function from 0-1 within the health benefits division at WEX (NYSE: WEX).

06

Successfully prepped executives for external speaking engagements, including events like a live AMA with over 6000 attendees.

“I saw her navigate complexity with intention and poise.”

Experience  successfully launching nascent products, from stablecoins to social tools.

Experience successfully launching nascent products, from stablecoins to social tools.

Proven

The word "Experience" hand written in script.

INDUSTRIES

MARTECH

Marketing calendar platform for content and social scheduling, built for marketers. Consistently ranked in the Inc. 5000 during her tenure.

HEALTH BENEFITS

Benefits & payment platform built for health plans, employer, consultant, and channel partners. Inclusive of HSA, FSA, COBRA & Direct Bill, ICHRA, LSA, commuter benefits, and Medicare Advantage.

BLOCKCHAIN & DIGITAL ASSETS

Blockchain and digital asset platform built for the world’s leading financial services companies. Inclusive of stablecoins, crypto, and money movement. The future of finance.

...and more

EXPERTISE

Executive Operations

Strategic Planning & Prioritization

Market & Competitive Intelligence

High-Stakes Communications and VIP Events

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  • Internal communications

  • External communications

  • High-profile global forums

  • C-level events

  • Company-wide events

  • Executive engagements

  • VIP and invitation-only experiences

Operating Frameworks

Marketing & GTM Strategy

The ultimate leader and team player, Emma seamlessly moves projects from ideas to flawless execution.

“She consistently provided our marketing team with innovative GTM ideas.”

The ultimate leader and team player, Emma shepherds projects from ideas to flawless execution.